Grow your pet care business. We'll grow with you.
Start with what you need today. Upgrade as you grow. No surprises, no long-term contracts.
Starter
Everything you need to land your first clients.
Up to 5 clients, invoicing and report cards.
Solo
Go full-time without the full-time price.
Billed annually at $240/year
Unlimited clients and online payments.
Solo Pro
Automate the busywork. Focus on the animals.
Billed annually at $480/year
Review booster, report card videos and calendar sync.
Growth
Hire help without losing control.
How many active staff members?
$49 base + $12/active staff
Staff scheduling, roles and pay reports.
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Compare plans
See exactly what you get at each level.
| Features | Starter | Solo | Solo Pro | Growth |
|---|---|---|---|---|
Branded booking page | ||||
Custom colors & logo | ||||
QR codes | ||||
Agreement e-signing | ||||
Intake forms | 1 | 1 | Unlimited | Unlimited |
Custom domain & favicon | ||||
Google Maps integration | Coming soon | |||
Drag-and-drop calendar | ||||
Month / week / list views | ||||
Offline access | ||||
Repeat / recurring bookings | ||||
Overnight & multi-night stays | ||||
Appointments & multi-service bookings | ||||
Service windows (e.g. Morning 9–12) | ||||
Calendar sync (Google, Outlook, Apple) | ||||
Staff calendar views | ||||
Public availability calendar | ||||
Weekly recurring availability | ||||
One-off blocked times | ||||
Daily booking limits | ||||
Service window limits | ||||
Pickup & drop-off windows (stays) | ||||
Invoicing | ||||
Manual methods (Venmo, Zelle, Cash, CashApp) | ||||
Scritches Pay (accept cards online) | ||||
Apple Pay & Google Pay | ||||
Pass processing fee to client | ||||
Card on fileComing soon | ||||
Auto payComing soon | ||||
Client & pet profiles | 5 clients | Unlimited | Unlimited | Unlimited |
Vaccine tracking | ||||
Document storage (clients, staff, business) | ||||
Free data import (clients & pets) | ||||
Service management | ||||
Additional-pet rates | ||||
Weekend & holiday surcharges | ||||
Extended-care surcharge | ||||
Custom client rates | ||||
Report cards (up to 30 photos, shareable) | ||||
Branded client portal | ||||
Report card videos | ||||
Review booster | ||||
1-way SMSComing soon | ||||
Mass messagesComing soon | ||||
Modern chat interfaceComing soon | ||||
Staff scheduling | ||||
Staff roles & profiles | ||||
Staff app access | ||||
Compensation & pay reports | ||||
Frequently Asked Questions
Yes, the Starter plan is free forever, no credit card required. You get up to 5 clients with access to booking, scheduling, invoicing, report cards, and more. It's a real plan, not a limited trial.
Yes. Whether you do overnight stays, drop-in visits, daily walks, or a mix of everything, Scritches handles it all in one place.
The Growth plan is $49/month plus $12 per active staff member. You're only charged for staff who are assigned to at least one booking during your billing period. Business owners are never counted, and administrators are always counted as active. Staff without bookings that period won't appear on your invoice.
Staff and Senior Staff roles are only counted if they're assigned to at least one booking during the billing period. Administrators are always counted as active regardless of bookings. The business owner is never counted or charged.
No, the Growth plan is billed monthly only since your active staff count can change month to month. Solo and Solo Pro plans offer both monthly and annual billing, and annual billing gets you 2 months free.
Yes. No contracts, no cancellation fees. If you cancel, you keep access through the end of your current billing period. You can also downgrade to the free Starter plan at any time. Your data stays safe.
Go to your account settings and pick a new plan. Upgrades take effect immediately. If you downgrade, you keep your current plan's features until the billing period ends.
No. Clients can book, sign agreements, and pay invoices through a simple link. No app download, no account creation required.




